UDC 339.137.2

SOVREMENNAYA EKONOMIKA REKLAMY: DINAMIKA KONKURENCII Sovremennaya ekonomika reklamy: dinamika konkurencii

Published in Theoretical economics · Issue 4 · Pages 54–56 · Rubric: MEZhDUNARODNAYa KONFERENCIYa V YaROSLAVLE
Received: 21.08.2014 Accepted: 23.08.2014 Published: 25.08.2014 Language of publication: RUS
Stat'ya posvyaschena issledovaniyu konkurencii v reklamnom dele. Avtory akcentiruyut vnimanie na formah i napravleniyah vzaimosvyazi mezhdu reklamoy i konkurenciey. Oni pokazyvayut, kak razvitie reklamy sposobstvuet dinamike konkurencii mezhdu tovaroproizvoditelyami. Osoboe vnimanie avtory udelyayut analizu ukazannyh processov v Rossiyskoy Federacii.
konkurenciya, razvitie, evolyuciya, mehanizm, rost, reklama