UDC
338.4

MEZHREGIONAL'NOE SOTRUDNICHESTVO KAK AKTUAL'NAYA FORMA EKONOMICHESKOGO RAZVITIYA Mezhregional'noe sotrudnichestvo kak aktual'naya forma ekonomicheskogo razvitiya

Published in Theoretical economics · Pages 54–59 · Rubric: ACTUAL PROBLEMS OF THEORETICAL ECONOMY
Received: 21.12.2014 Accepted: 23.12.2014 Published: 25.12.2014 Language of publication: RUS
Authors
V usloviyah uzhestocheniya konkurencii vo vseh sferah hozyaystvenno-ekonomicheskoy deyatel'nosti voznikaet neobhodimost' v poiske novyh instrumentov, modeley i metodov vedeniya konkurentnoy bor'by, odnim iz kotoryh yavlyaetsya kollaboraciya. V stat'e rassmatrivayutsya vozmozhnost' i celesoobraznost' razvitiya kollaboracionnyh mehanizmov mezhdu regionami v sfere turizma, a takzhe ogranicheniya ih ispol'zovaniya. Predlozheny napravleniya prakticheskogo razvitiya predlagaemoy modeli.
marketing territoriy, kollaboraciya, turizm, marketingovaya paradigma, marketingovaya strategiya, region