JOURNAL OF REGIONAL AND INTERNATIONAL COMPETITIVENESS JOURNAL OF REGIONAL AND INTERNATIONAL COMPETITIVENESS Журнал региональной и международной конкурентоспособности 2782-1927 95392 10.52957/2782-1927-2024-5-4-54-64 YOUNG SCIENCE YOUNG SCIENCE YOUNG SCIENCE Sustainable finance and ESG investing: a global analysis of market dynamics and future trajectories Устойчивые финансы и ESG-инвестирование: глобальный анализ рыночной динамики и перспектив развития https://orcid.org/0009-0004-2404-6932 Нгуен Хыу Фу Nguyen Huu Phu nguyenhuuphubp@gmail.com Российский экономический университет имени Г.В. Плеханова Tashkent UZ Russian Economic University after G.V. Plekhanov Tashkent UZ 24 02 2025 24 02 2025 5 4 54 64 11 12 2024 19 12 2024 https://chemintech.ru/en/nauka/article/95392/view

Статья представляет собой комплексное исследование тенденций, препятствий и возможностей в сфере ESG-инвестирования с акцентом на трансформацию устойчивых финансов. В работе анализируются ключевые факторы роста, связанные с интеграцией ESG-критериев в инвестиционные стратегии и корпоративные практики. Выделены основные проблемы, такие как надежность данных, гринвошинг и сложности финансирования перехода к безуглеродной экономике. Исследование также рассматривает новые тенденции: принятие устойчивых продуктов широкой общественностью, усиление контроля за гринвошингом и растущую значимость искренности и исполнения своих обязательств в корпоративных ESG-практиках. Через анализ этих процессов раскрывается преобразующее влияние ESG-инвестирования на финансовые рынки и корпоративное поведение, подчеркивается необходимость прозрачности, подотчетности и инноваций для достижения целей устойчивого развития. Исследование дает рекомендации для компаний и инвесторов по адаптации к изменяющемуся ландшафту ESG-инвестирования, способствуя созданию устойчивой и стабильной глобальной экономики.

With an emphasis on how sustainable finance is changing, this paper offers a thorough study of the trends, obstacles, and opportunities in ESG (Environmental, Social, and Governance) investing. This research looks at major growth drivers as ESG factors become more and more integrated into investment plans and company practices. It draws attention to important difficulties such data dependability, greenwashing, and the difficulties in funding net-zero carbon transitions. The study also looks at new trends such as the acceptance of sustainable products by the general public, the increased vigilance against greenwashing, and the growing significance of sincerity and firm promises in ESG practices. The study highlights the revolutionary effect of ESG investment on financial markets and business behavior via a thorough analysis of these dynamics, stressing the necessity of openness, responsibility, and creativity in achieving sustainability goals. This research provides insights into how businesses and investors can adapt to the ever-changing ESG investing landscape and help create a more robust and sustainable global economy.

 ESG (экологические социальные и управленческие аспекты); инвестиции; устойчивые финансы; регулирование; гринвошинг; ESG-данные Environmental Social and Governance); investment; sustainable finance; regulations; greenwashing; ESG Data

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